About Us

Hey, I’m Jesse Beausoleil.


The very first time I heard Kill ’Em All, I was just a kid—and it hit me like a lightning bolt. Those riffs were more than just sound. They were power, chaos, freedom… and from that moment on, guitar became everything to me.

I never wanted just any guitar. I wanted one that felt alive, one that could keep up with the fire I had inside. Over time, I realized if I couldn’t find it, I’d have to build it myself. That’s how Soleil Custom Guitars was born—not as a business plan, but as an obsession.

I’m not interested in cookie-cutter guitars. Every build I make is personal, designed by me with my own hands, shaped by hours of sweat and detail. I use precision tools to get everything dead-on accurate, but it’s the handwork—the sanding, shaping, and listening—that gives each guitar its soul.

For me, guitars aren’t products. They’re extensions of who we are as players. They’re the weapons we use to cut through the noise. They’re the voice we can’t shut off.

If you ever hold a Soleil in your hands, just know—it’s not just wood and strings. It’s my story, my obsession, and my way of giving back to the music that raised me.

I make these guitars with pride in the Great State of Texas!